At UMR, we want all of our communications to look like University of Minnesota Rochester communications!
The appropriate use of the UMR wordmark, colors, Driven to Discover campaign, and Raptors logo creates a family resemblance across UMR.
When producing UMR communications, we should be able to answer “yes” to the following three questions:
Does this convey a unified University identity?
Does this uphold University graphic standards?
Does this clearly connect my unit’s work to the University?